REVOLT TV HOSTS FIRST EVER ‘OMNIFRONT’ PRESENTATION
Star-Studded Event Features Chairman Sean “Diddy” Combs, REVOLT TV execs
and Network Talent including Hosts of “The Breakfast Club”
New York, NY (April 23, 2014)– The term “omnifront” was coined by REVOLT Chairman Sean “Diddy” Combs last night to describe the brand’s diverse multi-platform content. The fact that REVOLT is everywhere, anywhere, anytime was underscored multiple times throughout the presentation with several announcements including the unveiling of a comprehensive “Road to Truth” study on how brands can successfully market to millennials, a new free REVOLT app for iOS and Android devices, and “Making the Brand,” a limited-edition series exclusive to the REVOLT app that takes fans behind the scenes of the two year-long journey to create the REVOLT brand.
Those joining Mr.Combs on this groundbreaking night for his new music network included REVOLT CEO Keith Clinkscales, President and Co-founder Andy Schuon and Executive Vice President, Head of Programming & Production Val Boreland as well as talent including hosts DJ Damage and Sibley and the newest editions to the REVOLT team – the hosts of Clear Channel Power 105 hit morning show “The Breakfast Club” – DJ Envy, Angela Yee, and Charlamagne Tha God. The evening also featured a special appearance by Andre Harrell and a performance by Childish Gambino and Dillon Francis.
“We are excited to celebrate our very first ‘omnifront’ with an impressive slate of new brand initiatives that underscore our commitment to being the most accessible name in music on every platform,”
REVOLT Chief Executive Officer
The #1 network for social influence, REVOLT is the most influential music television network on Twitter, where tweets about REVOLT are seen by 200 people on average – twice as many individuals as MTV and VH1, and three times as many people as E!.* “Born from a curator of cool and influencer of culture, Sean Combs, REVOLT follows suit with its level of influence on the platforms Millennials use often to share and find relevant music news and news in general,” stated Bob Gruters, REVOLT Executive Vice President, Head of Ad Sales & Integrated Marketing, revealing the Nielsen data from March and April 2014. “Now is the time to invest in this generation through a relevant brand that is building momentum, REVOLT,” he stressed.
Accelerating their mobile app release, REVOLT continues to live in ‘perpetual beta,’ benefiting from their independent status to experiment with technology and programming. “We are living our own audience insights by releasing our app early,” said Jake Katz, REVOLT VP of Audience Insights. “By putting the unfinished product in the hands of our audience, we will be able to build its design to be radically intuitive based on their feedback, but more importantly let the early fans champion it into the culture.”
Photo Credit: Getty Images & Stephen Knight
Sean “Diddy” Combs (left);
REVOLT TV Executives – CEO Keith Clinkscales, Co-Founder & Chairman Sean Combs, EVP Head of Programming and Production Val Boreland and President & Co-Founder Andy Schuon (right)
Charlamagne Tha God, Angela Yee & DJ Envy, aka, The Breakfast Club pose for a pic with Diddy
REVOLT TV hosts, Sharon Carpenter (left); DJ Damage (center); and Sibley (right)
REVOLT.tv Host & Journalist, Hannah Rad (left); Host, Lawrence Jackson (center);
and Host Paige O’Donnell (right)
Host and Music & Culture Editor, Amrit Singh (left); Host & Director of Music Programming, Andy Harms (center);
Blue Flame Agency VP, Erika Pittman with Andre Harrell (right)
The black carpet had everyone was trying to get in on the action outside.
Look at that venue!
Just add “DJ” to Hannah Rad’s long list of credentials. She kept the crowd moving before things got underway.
Chairman Combs is in the building, yall!
A high energy room anticipated Mr. Combs’ arrival
Reaching the masses
REVOLT executives Val Boreland (left); Bob Gruters (center); and Adina Smith (right) take the stage
REVOLT’s newest team members, The Breakfast Club (right)
Sibley, Keith Clinkscales and DJ Damage took the stage to talk about REVOLT being “Social by Design” (right)
“Making the Brand”
A message received
Mike Kyser & Diddy found Russell Simmons in the crowd (left); Rae Holliday was also in attendance
Music Producer Dillon Francis works his set (left); Childish Gambino prepares for his (right)
Childish Gambino performs
Blogxilla from Global Grind (left); Chuck Creekmur from All Hip Hop (center);
Julie Greenwald and Mike Kyser from Atlantic Records (right)
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