Rocawear Classics Fall 2014 Campaign Featuring DJ Envy and Charlamagne Tha God
Helmed by Charlamagne, a figure known for his firm stance and aggression towards truth, Rocawear breaks new ground with a unique reinterpretation of street. Through staple pieces like their “Rappers Lie” tee and “Traveler” shirt, the brand fuses a casual cool with edge married to a slight contemporary aesthetic that maneuvers through multiple genres, far beyond just the urban demographic.
“Urban is Dead… that term urban needs to be redefined. Urban is not a “black” thing it’s a sensibility.” – Charlamagne
Check out Rocawear Classics’ new fall 2014 campaign featuring DJ Envy and Charlamagne below.